Never mind The Sponsorship, Here's The Festival! Branded Festivals: Why brands are taking the reins

Thursday, November 16

12:00 - 12:50 PM

From title sponsorships, to activations, brands have played a critical role in the festival world. But what happens when the brand is the festival? Let’s hear from the brands that have created their own festivals and what they can teach us.

 

Moderator

ALEX MACHUROV Sr. Director, New Business Dev & Brand Partnerships, Superfly

ALEX MACHUROV

Sr. Director, New Business Dev & Brand Partnerships,
Superfly

Speakers

DANIEL FLUITT Sponsorship Director, Sugarlands Distilling Company

DANIEL FLUITT

Sponsorship Director,
Sugarlands Distilling Company

AARON LEVANT SVP, Reed Exhibitions

AARON LEVANT

SVP,
Reed Exhibitions

STEVE RAIZES Head of Operations & Strategy, Viacom/Comedy Central Presents Colossal Comedy Fest

STEVE RAIZES

Head of Operations & Strategy,
Viacom/Comedy Central Presents Colossal Comedy Fest

STEPHEN ZELENKA Executive Producer, Straight Up Studios  

STEPHEN ZELENKA

Executive Producer,
Straight Up Studios