Friday November 17
9:00 - 9:50 AM
Through enablement, engagement, and entertainment, “event technology” encompasses a wide spectrum of services. In this panel, Allen Cook and guests help break down this broad topic and discuss the effect of technological convergence at your event.
Technology is no longer defined as just a device or an app and should not be looked at in isolation. It is intertwined throughout an event with differing objectives and budgets that can both complement or compete with one another, especially as live streaming, real-time social media marketing, direct-to-fan engagement, and cashless payment systems become more prevalent.
Join this team to better understand the depths and crossover of these categories of event technology.