A serial entrepreneur, Russell started The Confluence years ago before "digital" and "publicity" were a unified concept. Bringing the two together, Russell has led countless successful campaigns across a wide spectrum of industries and mediums. He builds valuable relationships with press, artists, brands and tastemakers. Russell has been the publicist and/or filmmaker for Coachella, Lightning in a Bottle, Shambhala, Envision, Decibel, The Great Convergence, Symbiosis and engaged national campaigns at EDC and SXSW. Currently, Russell leads campaign strategy, business development, and production. He has led a course on tastemaker marketing at General Assembly in Santa Monica, CA and been profiled by LA Weekly, Millennial Magazine and NBC LA as a pioneer of digital content strategy. Russell graduated from the Leeds School of Business at the University of Colorado @ Boulder with a BA in Marketing and an emphasis in entrepreneurship.
Thursday, November 16
11:00 - 11:50 AM